Enriching Lives

About Us

ThriveMore is a faith-based, not-for-profit organization committed to providing a high quality of life for residents at each of our communities. Formerly known as Baptist Retirement Homes of North Carolina, we rebranded in 2022 as ThriveMore to reflect the opportunities for growth and life enrichment at our communities. We don't view our communities as places to simply retire. Rather, we've created communities where older adults feel welcomed, respected, supported and fulfilled.

Four elderly people sit in a living room, engaging in a book discussion.

Rooted In Faith

History

In March 1951, the first residents of Baptist Retirement Homes moved into the Resthaven Community in Winston-Salem. As the first woman arrived on opening day, she lifted her arms and cried, “I’m home ... I’m home!” Over the following 70-plus years, we've been home to thousands of older adults.

Today our organization has grown to include four thriving senior living communities across North Carolina and a new Life Plan Community being developed in New Bern, NC. While we've continued to evolve to meet the changing needs of a growing population, we remain true to our roots as a faith-based, mission-driven organization.

Cool Heads. Warm Hearts.

Leadership Team

Reed VanderSlik

President & CEO

Mike Brady

Chief Financial Officer

Jessica McCollum

Chief Operating Officer

Jennifer Bartscht

Chief Marketing Officer

Kevin Cook

Director of Development

"We prayed as we searched for a place to spend the rest of our lives. The staff was friendly, helpful, and attentive to every detail. Brookridge offered opportunities that met our physical, spiritual, emotional, and fellowship needs. Our home is maintenance-free, giving us more time to enjoy what we love. It was also financially affordable. Our children were impressed with the community. After almost four years, we have never regretted our decision.”

— Deryl and Ruth H., Resident

In The Know

Frequently Asked Questions

What is a Life Plan Community?

A Life Plan Community, also known as a continuing care retirement community (CCRC), offers peace of mind for you and your family. If your health needs change in the years ahead, you'll have priority access to a continuum of care on-site, typically including assisted living, memory support, short-term rehabilitation and skilled nursing care.

How many communities does ThriveMore operate?

We operate four communities throughout North Carolina, including locations in Albemarle, Arden, Concord and Winston-Salem. A fifth community, Brice Pointe, is under development in New Bern.

What happens if a resident outlives their resources?

Thanks to our generous donors, the Baptist Retirement Homes Foundation provides financial assistance for residents in need through the Benevolent Care fund. Qualified residents will always have a home at ThriveMore communities.

Who should I contact to learn more about the Baptist Retirement Homes Foundation?

Please contact Kevin Cook, Director of Development, at kcook@thrivemorenc.org. You can also learn more about our Immeasurably More capital campaign and ways to give by visiting the Giving page on this website.